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Credits

There is no fixed price list. Every charge is worked out from how much work the job actually took, so the same request can cost more on a busy day than on a quiet one, and two offices asking for the same thing will not see the same number.

What that comes to in practice is easier to read off finished work. These are the figures the public site publishes beside the same six deliverables, as representative examples:

What your office hands backCredits
Product-launch post series — six drafts18
Qualified lead list — forty companies62
Email campaign — copy and schedule24
Weekly spend report9
Competitor research digest12
Monthly cash-flow summary7

Say your office produced all six of those in one month, and the weekly spend report once a week:

WorkCredits
Product-launch post series — six drafts18
Qualified lead list — forty companies62
Email campaign — copy and schedule24
Weekly spend report, four times36
Competitor research digest12
Monthly cash-flow summary7
Finished work this month159

That is 159 credits against the 25,000 credits a month your package includes.

Finished work is only the visible part of the bill, though, and this is the part a first month can surprise you with: every conversation with your CEO, every voice call, and the work your departments do in the background draw on the same balance. The one number that tells you where you really stand is This month’s spend on your Departments & billing screen, beside the pace your office recommends.

Your balance is on two screens, and they show you different things:

  • Your office’s overview carries a Credits & billing tile — the balance, the one word for how healthy it is, a plain sentence about what that means, and Buy credits / Manage billing right there. This is the screen to glance at.
  • Departments & billing carries the same balance with the detail behind it: your soft floor, a Recent activity table of the last ten charges (with View all and Full usage history for more), what was included in your subscription and cost you nothing, and This month’s spend against the pace your office recommends.

The soft floor is the level your office treats as the bottom of comfortable — 500 credits at the time this page was written. It blocks nothing: it is the line the tile measures you against, so “above soft floor” means you have room and dropping below it is the moment to think about topping up.

These four words are the ones the Credits & billing tile on your overview uses. (The Departments & billing screen’s own small credits chip is coarser — it says only Healthy or Low — so trust the overview for the full picture.)

  • Healthy — nothing to do.
  • Low — your balance is below the soft floor. It is a warning, not a stop: your office keeps working until your credits run out, and this is the moment to top up.
  • Reserved — some of your balance is set aside for work that is running right now. It has not been spent — once the work finishes, the real cost is deducted and the rest comes back to you.
  • Exhausted — your balance has gone below zero by more than the grace allowance your office has; new work needs a top-up before it can continue. If your office has no grace allowance, new work already stops at zero while this tile can still read Low — see “When your credits run out” below.

A balance that dips below zero only because credits are set aside for work that is running right now is not the same as being out of credits — the set-aside credits are not spent, and you can keep talking to your CEO.

When your balance drops below the soft floor, your office tells you in up to three places:

  • the notification bell shows Credits running low, linking to the page where you buy credits. It is one notice, not one per message; once you have read it, the next check below the soft floor can raise it again;
  • in a chat, your CEO says so once, in one plain sentence in your own language, and points you to the Credits page — on the message that raises that notice. If the notice was raised first by work your office was doing in the background, the bell tells you on its own. In a voice call, your CEO says it once per call;
  • for as long as the balance stays low and your office can still start work, the message box under your CEO’s chat shows Your credits are running low — top up so your team keeps working without interruption. with a Top up credits link — the same sentence your overview’s credits tile uses. The box stays open: you can keep typing.

The phone app shows the same sentence above its message box.

When your office can no longer start new work — its balance has run out, including the grace allowance when your office has one — three things happen, and they all say the same thing:

  • If you send your CEO a message, the answer arrives within seconds and is always this one sentence: “Your office is out of credits, so I did not start this reply — nothing was charged for this message. Top up on the Credits page and we pick up where we left off.” Nothing is charged for a message your CEO did not answer, and that is true whether you typed or spoke.
  • The message box under your CEO’s chat locks and says Your office is out of credits — top up to continue., with a Top up credits button beside it.
  • The notification bell shows Work paused — out of credits.

The “running low” sentences disappear at that point — a locked box never sits beside a “keep working” line. The credits tile on your overview can still read Low here, because it names where your balance sits against the soft floor; the locked message box and your CEO’s answer are what tell you new work has stopped.

Once credits land, your office picks up again: your next message goes through as normal, and there is nothing to reset.

Whether your office has a grace allowance — a margin below zero inside which work continues — is decided by the platform, not by a setting on your screens. Where there is none, your office stops at zero.

If a meeting is running when your credits run out

Section titled “If a meeting is running when your credits run out”

Your CEO excuses itself — “I’ll step out of this meeting for now — please carry on without me.” — and leaves. Everyone in the meeting then sees CEO left and “The CEO has left this meeting — you can carry on.”, never a message saying the CEO could not join. Your guests see nothing about credits. On your own meeting page you also see why: “Your office’s credits are too low for the CEO to stay in meetings; once you top up, the CEO will join new meetings.”, with a Top up credits link. The CEO does not come back into that meeting — the only button there is Leave — so once you have topped up, start a new meeting and the CEO joins it.

  1. Open Departments & billing — or select Buy credits on your overview, which takes you to the same place.
  2. Under Buy credits, choose one of the four packs. Each shows the credits it adds, its price, and its price per hundred credits, so you can see which is better value.
  3. Complete checkout. Credits usually land in your balance within a minute.

At the time this page was written they are:

CreditsPricePrice per 100 credits
1,000$10$1.00
5,000$45$0.90
20,000$160$0.80
50,000$325$0.65

The bigger the pack, the cheaper each credit — but prices can change, and the screen is the authority. Buy from what it shows you, not from what is written here.

Auto-reload is off by default — you turn it on yourself, and only after you have a saved payment card on file (from a previous purchase).

  1. Open Departments & billing and find Auto-reload.
  2. Turn it on, choose the balance level that should trigger a reload, and pick which pack to buy each time.
  3. Save your changes. The card that will be charged is named on the same panel — its brand and last four digits where your payment provider gives them to us, and otherwise simply Card on file — so you always know a card is set and which one it is.

Every successful auto-reload is confirmed by email with the amount charged, the credits added, and your new balance — never a surprise charge. If a charge ever fails, you are told plainly and asked to update your payment method, rather than being left to discover it only once work stops.

Select Manage billing to open your billing portal, where past purchases and your saved payment method live.

Checked 17 September 2026

dev build · 2026-10-25